Trying to get to Page One on Google? Create a brand that makes it happen.
You’d love for your practice to be listed on page one of a Google search, but without spending a huge amount of your marketing budget… Is it possible?
Your Brand… It’s Not Just a Logo!
Branding. It sounds simple, but just what does it take for your practice to get it right? Without good branding and marketing, your practice may flounder. Many start-up practices fail, purely because no work goes into the look and feel of the business itself – a logo will not work on its own, it needs…
Measuring ROI on your Marketing Spend – 5 Ways to Track Results
One of the hardest parts of marketing your practice is knowing what works. It’s easy to spend money on marketing activity, but do you know what return you have had on your investment? Let’s look at how we can track the results.
FAQ: How Long Does It Take To Build a Medical Website?
Quick answer: With Rockbridge Web, it’ll take around 8 weeks. To anyone who’s never been involved in a website build before, that may seem like a long time. In reality, it’s actually quicker than average – many agencies take 12 weeks or more. We’re able to move more quickly because we’re a close team and…
What Are Brand Guidelines and Why Are They an Essential Tool?
Most medical professionals don’t give branding much thought. They understand that they need a logo, but their interest ends there. What they’re missing is that a brand constitutes so much more than just a logo: it’s the sum total of every interaction your practice has with patients, partners, suppliers, and the outside world.
Your 2019 Healthcare Marketing Plan – How to Make a Difference This Year
To improve on your success over the last year, you need to plan your marketing strategy for the next 12 months. Look ahead to your long-term business goals – perhaps this includes early retirement – and align your short-term marketing plan with this. Let’s help you get started.