Trying to get to Page One on Google? Create a brand that makes it happen.
You’d love for your practice to be listed on page one of a Google search, but without spending a huge amount of your marketing budget… Is it possible?
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Blog
Your Brand… It’s Not Just a Logo!
Branding. It sounds simple, but just what does it take for your practice to get it right? Without good branding and marketing, your practice may flounder. Many start-up practices fail,…
Measuring ROI on your Marketing Spend – 5 Ways to Track Results
One of the hardest parts of marketing your practice is knowing what works. It’s easy to spend money on marketing activity, but do you know what return you have had…
FAQ: How Long Does It Take To Build a Medical Website?
Quick answer: With Rockbridge Web, it’ll take around 8 weeks. To anyone who’s never been involved in a website build before, that may seem like a long time. In reality, it’s…
What Are Brand Guidelines and Why Are They an Essential Tool?
Most medical professionals don’t give branding much thought. They understand that they need a logo, but their interest ends there. What they’re missing is that a brand constitutes so much more…
Your 2019 Healthcare Marketing Plan – How to Make a Difference This Year
To improve on your success over the last year, you need to plan your marketing strategy for the next 12 months. Look ahead to your long-term business goals – perhaps…
How Well Did Your Website Perform in 2018?
If you can’t answer this question, read on. How your website has performed over the last year is something that must be analysed. Once you have the data, you can learn…
Introduction to Social Media for Medical Practices
Many medical practices now use social media to increase brand recognition, build rapport with their patients, and promote their services. The introduction of social media has empowered patients by giving them…
5 Ways to Give Your Patients More with Your Marketing Communications
Patient-focused marketing – a strategy that pays close attention to the individual when it comes to marketing campaigns and activities – is becoming increasingly popular.
A Professional Medical Practice Needs a Professional Website
Nowadays, almost all businesses need a presence online. With more people from all age groups searching the internet before making key decisions, it is essential for your practice to also have…
